Insights into PR and Media in Canada, Ireland and the UK.
“Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” – PRSA
At Invennt we are always looking to improve our client’s operational improvements through thought leadership and cutting-edge technology. That technology can often include media and public relations.
This is especially important as the construction sector tends to be featured in the news more often for negative events rather than positive ones and putting the right response forwards through PR is essential to building lasting relationships. Good PR is also essential to business in many scopes, including promoting your innovations, building your brand and even getting clients to purchase your product.
A public relations specialist is someone who shapes images and tells stories in order to generate positive publicity for their clients. Even if you don’t have a PR person on the payroll, there are steps you can start taking to enhance your brand reputation today using strategies discussed in Sarah’s interview.
This interview was broadcast live on 103.2 Dublin City FM radio on Tuesday, December 10th 2019. We invite you to listen to the interview recording below if you have an interest in PR, media and/or the construction sector and are looking for ways to increase your knowledge on public relations in the construction industry.
Sarah gives you tips and strategies you can apply immediately to start increasing your brand awareness and social media presence, something that construction sector businesses need to put a bigger focus on with the massive shift over the years towards social media platforms such as LinkedIn, Facebook and Twitter for business promotion.
Click here to listen: https://lnkd.in/dSB3KDh